Tuesday, July 25, 2006

Put it down to the 'Tube...

Following a discussion in class today about the role that YouTube might play in some or all of our projects (though I suspect it's going to be just some), I chanced upon this:
BuzzMachine: NBCUTube

Aha. Somebody in Hollywood has discovered that the internet is a way to find talent and creativity, not just distribution and “interactivity.” NBC has signed a show whose pilot was rejected by Warner Brothers but is a hit on YouTube. This came from Hollywood pros, including people behind Scrubs. So they’re not exactly citizen programmers. But that cannot be far behind. First, the internet is a way to find your audience. Next, it will be the way to find talent.
The Buzz Machine blog also linked to this excellent article from the New York Times.
...Mr. Kirn insisted that the medium would leave a deep imprint on any entertainment that it generates. “The Net is a self-consciously anti-authoritarian audience,” he said. “They are spit-ballers, defacers, vandals, skeptics. It’s a class without a teacher. The movies that will succeed on it will have those properties.”
I initially found this BuzzMachine story linked from Amanda Unboomed, who's busy doing stuff.

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